Aristocrat is investing in risk management technology firm Kinectify, which has appointed gaming executive Jason Walbridge to the Kinectift board of directors to act as Aristocrat’s representative.


Several other investors are joining Aristocrat’s incremental investment, including Acies Investments, the Eastern Band of the Cherokee Indians, Eilers & Krejcik Gaming and the former CEO of Caesars Entertainment, Mark Frissora.

Walbridge has formerly held the position of chief operating officer of NYX Gaming as well as at SG Digital following NYX’s acquisition by Scientific Games, now Light & Wonder. Before that, he spent 18 years with Aristocrat in various executive positions.

“I am thrilled to work with Kinectify to pioneer innovation in risk management across the gaming ecosystem,” said Walbridge. “I’ve been impressed by Kinectify’s track record so far with its AML and responsible gaming technology, and I’m excited to facilitate deeper collaboration between our companies.”