Driving engagement through player tracking and loyalty schemes.
Land-based casinos have many unique points to sell themselves on. They can offer an experience like no other, whether it be part of travel entertainment, a prestigious, glamorous experience or simply a relaxing night of edge-of-the-seat excitement.
However, player tracking systems and loyalty schemes have the power to really push customer experience to another level, ensuring that a customer’s time at your venue is as truly bespoke as they would find with an online casino.
Read the full article in the October issue of InterGaming
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