Evolution Gaming has appointed Joe Coughlin as director of new products.

This is a new role designed to maximise the potential of live internet gaming and develop and drive the company’s offering beyond hard-table gaming.

Coughlin has almost a decade of business and product development experience, having made his name with blue chip operators including Victor Chandler, William Hill and Gala Coral, as well as having worked for TV production company Endemol, producer of Big Brother and Deal or No Deal.

His experience will enable Evolution to develop new business streams and explore opportunities on other platforms including television and mobile.
Jens von Bahr, CEO of Evolution Gaming, said: "Having Joe on board will see Evolution expanding its portfolio beyond traditional casino games.

We’ve already revolutionised live internet gaming in Europe and 2010 will see us optimise the potential for both operators and consumers."