The social networking site has changed its advertising policy to allow adverts that promote online gaming and other games of chance, according to a report from Casino Times.
The changes mean that gaming companies will find it easier to reach their target audience and it is likely to lead to increased revenue for Facebook.
To comply with stringent online gambling regulations, the site will have to ensure that online gaming ads are prevented from appearing in localities where it is illegal. This means that potential customers in the US will not see any adverts promoting online gaming.
Due to the high cost of advertising on the site, it is thought that only the bigger players in the industry will take advantage of the opportunity.
