Developer and provider of gaming solutions, BetConstruct has introduced a new line of branded slots in cooperation with the FashionTV Gaming Group.

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As the first part of a series, BetConstruct has transferred high fashion aesthetics into five new games.

The FTV branded titles include Billionaire Toys, Fashion Club, Diamond Rush, Bikini Angels and Fashion Show. All the games are HTML5 developed and feature a shared progressive jackpot while providing a multi-platform experience. In order to increase player engagement, a number of player retention tools are also included.

“By bridging the gap between these two lucrative industries, we seek to usher in a new generation of online gaming that offers players the opportunity to enjoy the glamour and entertainment of a fully-branded, fully-supported gaming experience, that transcends across the virtual and real world, coupled with the exclusivity, branded items and parties of the FashionTV lifestyle,” said Sarah Psaila, casino CMO of the FashionTV Gaming Group.

“Our mission is to deliver high-quality gaming solutions as well as drive innovation,” said Vigen Badalyan, founder and CEO of BetConstruct. “Collaborating with FashionTV Gaming Group, we created a new way for the international channel to engage its audience within the luxury lifestyle and fashion trends thematics.”

The new branded games will be available for all operators across BetConstruct’s RNG Casino platform, with more projects planned for ICE London in February next year as a result of the collaboration.

The FashionTV Gaming Group, backed by Fashion TV, the fashion and lifestyle TV channel, has been formed as an exclusive venture between FashionTV and a group of online gaming industry experts to bridge the gap between the fashion world and online gaming, launching first with its branded casino, sportsbook, slots, live dealer, and social games platforms.

FTVGG holds the exclusive global license to use the FashionTV brand across all online gaming activities, including but not limited to casino, sports, bingo, lotto, poker games of skill and more and is currently in the process  of creating – The  ‘FashionTV Gaming World’.