Progressive sportsbook supplier BETBY has significantly expanded its agreement with Pomadorro, which will see the operator group offer the supplier’s new esports offering.
Pomadorro, which runs JoyCasino and Casino-X, was one of the first companies to use BETBY’s sportsbook platform when the provider launched and will now take the supplier’s wide range of esports events, which will encompass over 1,000 daily live events.
The new portfolio includes a variety of FIFA esports fixtures, CS:GO tournaments and one of the widest CyberSport packages in the industry. BETBY has also launched its new FIFA18 24/7 product, with JoyCasino and Casino-X among the first online casinos to offer the unique title.
This commercial agreement marks the first time an existing BETBY customer has expanded their partnership to take the provider’s esports content, as the supplier expands its content range to counter the current lack of sporting events around the world while continuing to deliver a high-level service to its operator partner.
