Australian operator Funlab is using the quarantine period to stay engaged with its staff and its guests in equal measure.

Archie Brothers

The innovator of brands like Holey Moley, Archie Brothers Cirque Electric and B Lucky and Sons refers to its employees as “motherfunners” and in the spirit of such a moniker is making sure that morale is kept as high as is possible while they are homebound.

All entertainment venues in Australia are closed by government directive and it has also announced a jobkeeper programme. “It will enable us to keep our motherfunners on-board, which is a huge relief and support for when it’s safe to go ‘back in the water’,” Funlab CEO Michael Schreiber told InterGame.

“As a group we are planning on keeping our staff engaged through various programmes and training initiatives we can run digitally, supplemented with some fun stuff. Trivia nights, a group dance night, cooking and cocktail ideas for home, yoga and meditation are all activities we’re getting involved in. Our Zoom account allows 150 simultaneous users, so we’re making good use of it!

“We’re complementing our ‘fun’ outreach with a social media engagement with our guests too. We are investing in fun content and competitions that our guests can use to break the monotony and win cool stuff.”

The plan, explained Schreiber, is to ensure that the company stays as agile as possible, given the circumstances, and is as well placed as it can be to come back stronger when the time comes.

“All of the above are part of keeping a firm eye on the future to the point in time when we can throw open the doors again and do what we do best, but faster, smarter and harder.”