A new motion simulator based on Aston Martin’s Formula 1 car has been launched by Memento Exclusives.
Designed to recreate the famous cars seen on track, the simulators include a number of high-tech systems to immerse the guest, allowing them to experience the twists and turns of a Formula 1 race on a number of iconic circuits.
The team at Memento has worked with the race team at famous UK circuit Silverstone, with the attraction including haptic actuators, a front pivot configuration and haptic rumble feedback.
Aston Martin become the second team to launch a simulator in recent months, after the Red Bull team did similar earlier this year. Barry Gough, CEO and founder of Memento Exclusives, said: “This launch, commemorating Fernando Alonso’s 400th Grand Prix and recognising Lance Stroll’s history with simulators, is a testament to this partnership and the technological advancements here at Memento Exclusives, offering new ways for fans to own the moment.”
Matt Chapman, head of licensing and merchandise at Aston Martin Aramco Formula 1 Team, added: “This is a really exciting collaboration with our partner Memento Exclusives, bringing the world of Formula One to life for sim racers, collectors and our fans alike. The look and feel of the motion simulator makes it an immersive experience and the addition of movement builds upon the previous simulators we have collaborated on together.”
