Sim Bielak has been appointed president of global gaming and amusement business at SuzoHapp.
Bielak has been with SuzoHapp since 2013 and has a long experience in the sales, business development and marketing within the industry. Until his new appointment he was chief marketing officer for the company.
Bielak’s background was with Crane Payment Solutions for some years. He was welcomed into the new role by SuzoHapp managing director Ken Brotman, who said: “Sim knows this business well and will bring his knowledge and energy to serve our customers well and deliver strong results for our company.”
Brotman believes that current developments within the industry indicate solid growth within the casino sector and potential in the emerging sports betting market. He feels that the industry is consolidating and players are becoming more global. Bielak’s new approach to the business will align well with this environment.
“Customers want the simplicity and efficiency that comes from working with global suppliers, rather than having to manage many local or regional suppliers. SuzoHapp’s global operation will be able to deliver that efficiency, while maintaining a local approach to customer relationship development and service.”
