Mecca, which is owned by Rank Group, has launched live roulette from live dealer specialist Evolution Gaming as part of its mobile bingo offering.
Mobile is Mecca’s fastest growing sector with the majority of the brand’s new player acquisitions coming from this channel.
Alex Franklin, head of games at Rank Digital, said: “RNG games have always been popular with our bingo players, with up to 80 per cent of our casino games’ revenue generated by roulette. Now, with Evolution’s world-class live roulette, we are able to offer our players a fun, fresh and exciting alternative to RNG roulette for the first time.”
Sebastian Johannisson, Evolution’s head of account management, added: “Online and mobile bingo is a very social and community-orientated game with players chatting with each other while they play.
“Live casino also offers this element with the ability to interact with the dealer through live chat and to hear the dealer’s verbal responses and game commentary. Added to that, roulette is an endlessly exciting numbers-based game just like bingo, so there’s a great deal of synergy between the two games.”
