New casino affiliate programme, Excel Affiliates, has launched in partnership with Income Access, a provider of acquisition and traffic reporting software.
The Excel Affiliates network will be supplying its affiliates with access to converting mobile-friendly brands across all verticals including casino, slots and mobile casino.
Income Access will be supplying the company with its propriety tracking and reporting software, which assists affiliates in the live evaluation of their player acquisition and performance. Using the software, it will also be possible to access a range of tools including optimised banners, text links and landing pages.
Head of affiliates, Santosh Jain, said: “Our team at Excel comprises a talented pool of energetic people who are experts in the field of affiliate marketing be it be management, retention, support or promotions.”
“We aim to provide the best possible tools to our affiliates and give them the platform to succeed as i-gaming affiliates.”
The programme’s initial partner brands include Winneroo Games, HippoZino, Conquer Casino and Vegas Mobile Casino.
