Hong Kong Disneyland will reveal proposals for its second phase of expansion this year to maintain growth.
Managing director Andrew Kam Min-ho has announced the strongest growth since the park opened in 2005. Attendance last year reached a record high of 5.9 million, up 13 per cent from the previous year. Visitors from the mainland accounted for 45 per cent of total attendance, while locals made up 35 per cent.
Revenue for last year was HK$3.63bn, up 20 per cent from the previous year. Earnings before interest, taxes, depreciation and amortisation more than doubled to HK$506m last year. Net loss narrowed to HK$237m from HK$718m. Hotel occupancy increased to 91 per cent in 2011 from 81 per cent in 2010. Kam attributed the growth to the opening of Toy Story Land at the end of last year and the park's promotional efforts, especially in south-east Asia.
"We have the responsibility to work on an expansion plan," Kam said. "We have had different ideas and have communicated with our shareholders. But at this moment we do not have a concrete plan. It is still in the initial stage."
The park reportedly plans to build an artificial lake and another amusement facility with a theme similar to Star Wars. Kam also said the park will hire 300 full-time and 300 part-time staff in the middle of this year for the opening of Grizzly Gulch and Mystic Point.
