An operator in Devon, UK, has experienced a 40 per cent uplift in income from his 112 amusement machines after installing a cashless system.
Jason Jeffery of Oceans Lady’s Mile Holiday Park, Dawlish, had his Embed system installed in March of this year and is near the end of his first season.
His success encouraged Embed to run a two-day open house-style demonstration to interested operators from all over England and Wales on Wednesday and Thursday of this week.
Lady’s Mile is a park of static and touring caravans and lodges with a "captive" audience of regular holidaymakers – up to 4,000 each week. The cashless system has been extended to virtually all transactions on the park, including bar and restaurants, showing significant uplifts in all areas.
A full report on the background to the installation and Embed’s two-day demo will appear in InterGame’s October issue.
