IGT has appointed Eric Tom as its new executive vice president of sales and marketing for North America.

Tom has more than 20 years’ experience in executive level sales and marketing positions with large corporations operating in the US, Europe and Asia.

“Eric’s vast experience managing varied and complex product distribution and marketing models will add a new dimension to our management team with an eye toward providing a more effective, responsive and relationship-focused customer experience,” said Patti S Hart, chief executive officer and president of IGT.